There is a specific frequency to the city just as the sun begins to dip below the skyline. The noise softens, the harsh light turns into a warm, golden haze, and the concrete jungle takes on a softer, more rhythmic pulse. This is the Palm Echo moment.
Part of the EPRIDEM Tropical Edition, the Palm Echo shirt is designed for the urban optimist—the man who carries the ease of the tropics into the high-energy environment of the city. It’s not just a shirt; it’s a visual reverberation of summer, captured in cool, sophisticated blues.
Palm Echo – EPRIDEM Tropical Edition
The Design: A Visual Reverberation
Why name it "Palm Echo"? Look closely at the print. Unlike traditional Hawaiian shirts that feature isolated, high-contrast motifs, this design is all about depth and layering.
The palm fronds are rendered in varying shades of slate, indigo, and navy, overlapping each other like shadows or fading echoes. This monochromatic approach creates a rich, textured look that feels modern and architectural. It mimics the way city shadows lengthen at dusk—complex, cool, and undeniably stylish. The deep blue tones anchor the look, making it versatile enough for a rooftop party or a casual Friday at a creative agency.
The Editorial Vibe: Tropical prints don't have to be loud to be heard. The Palm Echo speaks in a confident, cool tone that cuts through the noise.
Styling the Golden Hour
As seen in our latest rooftop editorial, the Palm Echo thrives in the golden hour light. To master this urban tropical style, keep the silhouette clean and the attitude relaxed.
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The Tonal Match: The model pairs the shirt with solid navy chino shorts. This is a masterclass in tonal dressing. By matching the shorts to the darkest blue in the shirt's pattern, you create a seamless, elongated look that is polished but comfortable.
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The Open Collar: Embrace the "Camp Collar" vibe. Wear the top button undone to let the shirt breathe and frame the face. It adds a touch of retro charm that pairs perfectly with a carefree smile.
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Footwear & Accessories: Keep it simple. White minimalist sneakers or canvas slip-ons are all you need. A simple silver chain or a bracelet adds just enough shine to catch the last rays of the sun.
A Mood, Not Just a Place

Palm Echo – EPRIDEM Tropical Edition
The Epridem Palm Echo proves that you don't need sand between your toes to embody the Aloha spirit. It’s about a state of mind—a lightness of being that you bring with you, whether you're overlooking the ocean or a skyline of brick and glass.
This shirt is for the guy who finds his paradise in the company of friends, in the laughter shared on a balcony, and in the promise of the night ahead. It is cool, collected, and ready for whatever the city echoes back.
🛒 Catch the Vibe. Shop the Palm Echo – EPRIDEM Tropical Edition and bring the rhythm of the tropics to your urban adventures.